New credit card site from MBNA

MBNA (aka Bank of America) have rebranded their website today. I haven’t had time to absorb it fully however initial impressions are it’s a vast improvement on what they had previously. Not sure about the clouds and sky background, it does soften an otherwise quite corporate brand and quite a dry website however it does distract you somewhat from the main content and feels a little outdated. I don’t mind it though (controversial !)

They’ve developed a useful compare cards table and card help guides which have a nice design to them and on the surface the information appears quite useful.

Personally, I think the card wizard could be a lot more visual and less texty but it does a job of filtering through the plethora of credit cards.

Overall I actually like the design of the site, which is something I didn’t think I’d ever say about an MBNA website.


About philty

UX professional working for major financial services player in the UK
This entry was posted in Usability, User experience design. Bookmark the permalink.

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